Why you must visit Amsterdam during the Christmas season
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Why you must visit Amsterdam during the Christmas season

It's almost Christmas!

Like every year, time flies, and this year is no different. Especially in times of COVID-19, everything seems to be in an even higher gear. This is already the second year that our winter & holiday season looks a little different than usual, but do not worry. There are still plenty of options to get cosy with the right measures in place. This year, Amsterdam is once again being decorated and lit up in full orchestra style. The perfect time for a city walk to admire all the beauty!

‘De Bijenkorf’ on Dam Square

Every year, it’s another ”moment” when the lights of ‘De Bijenkorf’ are switched on in the middle of Dam Square. De Bijenkorf is a large Dutch department store that exists for over 150 years. It all started with a small shop on the Nieuwendijk in Amsterdam. When business went well, more properties were bought in order to grow. This required rebuilding, and to avoid having to close the doors temporarily during this rebuilding, a temporary shop was opened on Dam Square. What started as a temporary solution turned out to be a great success. Turnover has never been so high and, after being financed, the emergency solution was replaced by a gigantic monumental building with 15,000 m2 of retail space and now the entire department store covers 20,000 m2 of Amsterdam. Originally, it was a luxury department store and at the time, it stocked exotic products such as olive oil and Persian carpets. These days, you can find the biggest and most famous brands like Chanel and Louis Vuitton here. Over the years, the Christmas decorations in the shop windows and the lights all over the place have become bigger and more impressive, making it an even bigger eye-catcher than it already was! You can even attend the lighting ignition on Dam Square every year now.

Amsterdam Light Festival

This year, the Amsterdam Light Festival will be on until 22:00 in the evening. Throughout the city (mainly on the canals), you can find decorations of illuminated artworks and light shows. The Amsterdam Light Festival was created to entertain tourism during the winter period. Amsterdam has a high flow of tourism specifically around spring. This is because there are many events but also the famous Tulip Festival is in full swing. To make it more attractive for tourism to visit Amsterdam in the autumn and winter period, this festival was created. You can take a free walk to see everything. The best way, however, is to book a tour on a canal boat! 

The canals of Amsterdam

Were you already planning to book a canal cruise for the Light Festival? Well, that’s a good idea! You get to see two sights in one. Every year around the winter period, the canals transform into a spectacle. By default, the canals are beautifully illuminated around the quays and the bridges. During the holidays, most of the trees around the canals are also lit up. Perfect for a romantic winter walk in the evening, or a boat trip. Amsterdam city centre It doesn’t really matter where you go in Amsterdam during the festive season, almost everyone makes an extra effort to decorate. From residents lighting up their balconies to shop windows. Whether the shops are open or closed, admiring the decorations in the evening is a delight. Don’t miss the Utrechtsestraat. With all the decorations, the facades of the buildings and shops seem to stand out even more. But also other famous places like the Museum Square, 9 streets, P.C. Hooftstraat etc. remain also worthwhile. Where to stay? Are you already planning to go and see all the beauty in winter? Then why not book a hotel and make a comfortable weekend of it! In these times it might be better not to choose a city location but a location such as the Zuidas. A centrally located spot in Amsterdam between Schiphol Airport and the city centre. Within 5 minutes by bike you are already at the Museumplein. Because the Zuidas has a large train, metro & bus station, you can be anywhere in no time. Schiphol Airport is only 6 minutes away by direct train and Central Station Amsterdam is 14 minutes by metro. You can also consider choosing a serviced flat instead of a regular hotel room. Especially now that the restaurants & bars are closed earlier, it makes you a lot more flexible and independent during your stay. After all, you are not dependent on busy breakfast buffets and expensive room service.    
Edel Hall

Edel Hall

Edel studied hospitality in university and has worked in the hospitality industry since – both operationally and behind the scenes. Before joining PREM Hospitality, Edel focused on hotel compliance, ensuring that brand standards and brand identity are adhered to.

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